HitIt.ai
AI Tools

Your Starter Kit: AI Tools Worth Actually Opening

Not an exhaustive list.

M
Marta
March 9, 202610 min read

Last week I made the case that using AI tools is itself the training. That you don't learn to collaborate with AI by reading about it—you learn by doing it, by getting frustrated, by discovering something unexpected, and by slowly, messily, building a new reflex.

So this week: here's the starting line.

Not an exhaustive list of every AI tool ever created (you'd be reading until Thursday). Not a ranking. Not a breathless list of what's going to change your life by Friday. Just the tools I actually use—the ones I hand to knowledge workers when they ask me, slightly panicked, "where do I even begin?"

These are my starting places. They might become yours.

First, A Word About How to Use This List

Don't try all of them at once. (I know you're tempted. I see you.)

Pick one. Open it. Ask it something real—not a test question, not "what is the capital of France"—but an actual problem sitting on your desk right now. See what happens.

The goal isn't mastery. The goal is to get comfortable with the discomfort of exploring. That discomfort? That's the upgrade happening.


🤖 Claude — The One I Reach For First

Free tier available · claude.ai

If I had to introduce a knowledge worker to exactly one AI assistant, it would be Claude. Not because it's perfect—spoiler: none of them are—but because it thinks *with* you rather than just answering *at* you. There's a nuance there that matters.

Claude is built by Anthropic and is genuinely good at writing, research, analysis, working through complex documents, and reasoning through problems that don't have clean answers. It can also connect to tools like Notion, Google Calendar, and Gmail through something called Skills—meaning it can actually take actions on your behalf, not just give you advice about them.

What I love most: it pushes back. Ask it something fuzzy and it will ask you a clarifying question. That friction is a feature. It trains you to think more precisely.

Start here:

Paste in a document you've been avoiding and ask it to summarize the three most important decisions buried inside. Then ask a follow-up. See where the conversation goes.


🔍 Perplexity — Search, Reimagined

Free tier available · perplexity.ai

Here's the thing about regular search engines: they give you a list of doors and leave you to knock on each one yourself. Perplexity walks through the doors for you and comes back with a synthesized answer—with citations, so you can actually verify where the information came from.

It's an AI-powered research tool, and it's become my go-to for quick fact-checking, competitive research, and those moments when I need an up-to-date answer without opening fifteen browser tabs.

(I'll be honest: the first time I used it, I kept checking to see if it was hallucinating. It cited its sources. I felt slightly outdone.)

Start here:

Ask it something you'd normally spend twenty minutes researching. Watch what it hands you in thirty seconds.


🎙️ WhisprFlow — For the Ones Who Think Better Out Loud

Paid · whisprflow.com

I discovered this one during a particularly brutal stretch of writing deadlines, when I realized my fingers couldn't keep up with my thoughts. (They rarely can.)

WhisprFlow is AI voice dictation that works everywhere on your computer—emails, documents, messages, anywhere you'd normally type. You speak, it transcribes with remarkable accuracy, and you move faster than you thought possible.

For knowledge workers who communicate in long-form—writing proposals, drafting updates, composing thoughtful emails—this changes your rhythm in ways that are hard to fully explain until you've felt it.

Start here:

Download it and dictate your next email instead of typing it. Notice what shifts.


📓 NotebookLM — Your Documents, Finally Talking Back

Free · notebooklm.google.com

This one from Google is a quiet gem. You upload your own documents—research papers, reports, meeting notes, policy documents, whatever's living in your folders—and then you chat with them. Ask questions. Get summaries. Generate study guides.

What makes it different from just pasting content into another AI tool is that it stays grounded in your specific documents. It won't wander off into general knowledge—it's working from what you gave it. Which means the answers are actually relevant to your actual work.

There's also an audio overview feature that turns your documents into a podcast-style conversation between two AI voices. I realize how strange that sounds. It's also surprisingly useful for reviewing material in a completely different format.

Start here:

Upload a long report you've been meaning to read. Ask it to tell you the three things you actually need to know.


✨ Google AI Studio — For the Curious Ones Who Want to Build

Free · aistudio.google.com

I'll be honest—this one isn't for everyone on day one. But for the knowledge worker who's started asking "what if I could build something?", this is the door.

Google AI Studio is powered by Gemini and lets you describe an app idea in plain English. It generates the code, deploys it to Google Cloud Run, and supports live iteration. No prior coding experience required—though curiosity definitely helps.

Think of it as a free alternative to tools like Lovable or Bolt. If you've ever looked at a workflow problem and thought "there should be a tool for this," this is where you start building it.

Start here:

Describe the simplest version of a tool your team needs. See what gets generated. Even if you don't ship it, you'll learn something about how you think.


🎬 Camtasia + 🔊 ElevenLabs — The Content Creation Pair

Camtasia: Free trial · techsmith.com | ElevenLabs: Free tier · elevenlabs.io

I'm putting these two together because in practice, that's how I use them.

Camtasia is a screen recorder and video editor in one tool—with AI features that automatically remove filler words and add captions. No video editing experience needed. I mean that. I had none when I started, and I was producing professional training videos within a week.

ElevenLabs is the best AI voice generator I've found—genuinely realistic narration, voice cloning, and professional-quality audio for videos and presentations. Pair it with Camtasia and you can produce polished training content without a recording studio, a video producer, or a budget that requires executive approval.

Here's why this matters for corporate teams specifically: departments are now being asked to create their own training materials. AI onboarding guides. Process documentation. Compliance walkthroughs. The expectation has shifted—and with it, the need for tools that make production fast without requiring new headcount.

Camtasia + ElevenLabs compresses what used to be a weeks-long production cycle into something you can accomplish in an afternoon. That's not hyperbole. I've done it. Multiple times.

Start here:

Pick one process your team does repeatedly that nobody has documented. Record a screen walkthrough in Camtasia. Let ElevenLabs narrate it. You just made a training video.


The Real Point of All This

What nobody tells you about AI tools—the thing that only becomes obvious after you've used them for a while—is that the learning isn't really about the tools. The tools are just the gym equipment.

The real training is in learning how to articulate your work clearly enough for an AI to actually help you. In noticing when an AI gives you something useful versus something plausible-sounding-but-wrong. In developing the habit of iteration instead of expecting one perfect output.

These tools are the practice ground for that. Every conversation you have with Claude, every search you run through Perplexity, every training video you produce with Camtasia—you are building a new way of working.

The upgrade isn't given. It's earned.

Start earning it.


Still exploring, still occasionally surprised, still convinced the best tool is the one you actually open.

— Marta

P.S. If you're reading this inside a corporate firewall with a VPN that slows everything to a crawl and a laptop that's two models behind—I see you. Next week we're talking about making AI work in exactly those conditions.

Tags

#AI tools#Claude#Perplexity#NotebookLM#productivity#knowledge workers#starter guide

Share This Article

Found this helpful? Share it with others who might benefit.

Stay Updated

Get insights on AI, systems thinking, and practical wisdom delivered to your inbox.

Stay Updated

Get insights on AI, systems thinking, and practical wisdom delivered to your inbox.

We won't send you spam. Unsubscribe at any time.